Stacked Cake Illustration
Color pencil, watercolor and ink. Created a sizing scheme by varying the hight of the stacked cake, from one to three slices, representing small, medium and large size of cake.
Custom packaging featuring recycled paper with stamped and dyed branding. Simply cake sticker with space for dog's name for personal touch and easy identification during customer pickup. Backside of hang tag includes serving instructions and cake ingredients.
27 Year Old Logo Updated
The original George logo is based off an actual stick the shop owner's dog, George, found on a walk. He thought the stick was perfect archetype of a natural stick dogs instinct gravitate to when playing out in nature. The original design has been cleaned up, keeping intact the rough, hand-drawn quality, while updating the yellow to a more bright, contemporary hue.